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  • The Running of the Bulls: Inside the Cutthroat Race from Wharton to Wall Street

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    Nicole Ridgway | Gotham Books | 2005³â 09¿ù
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    ¹Ì±¹ ÃÖ°íÀÇ °æ¿µ´ëÇÐÀÎ ¿ÍÆ°½ºÄðÀº ÅõÀÚ±ÝÀ¶°è ¹× ÄÁ¼³ÆÃȸ»ç¿¡°Ô¼­´Â MBA¿Í ´ëµîÇÑ ¼öÁØÀ¸·Î ÀÎÁ¤¹Þ´Â´Ù. ¿ÍÆ°½ºÄðÀº ¹Ì±¹ ´ëÇÐ °¡¿îµ¥ °æ¿µ´ëÇÐ ¼øÀ§¿¡¼­ ºÎµ¿ÀÇ 1À§¸¦ °í¼öÇÏ°í ÀÖÀ¸¸ç Àü¼¼°è¿¡¼­ °¡Àå ¸¹Àº ±³¼ö¸¦ °Å´À¸° ´ëÇÐÀ¸·Î ¾Ë·ÁÁ³´Ù. ¹Ì±¹ °æÁ¦Àü¹®Áö ÁöÀÇ ±âÀÚÀÌÀÚ ÀÌ Ã¥ÀÇ ÀúÀÚÀÎ ´ÏÄÝ ¸®Áö¿þÀÌ´Â ±×µ¿¾È ...

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  • Negotiating Your Way Through Korea

    Richard Saccone | Hollym International Corporation | 0001³â 01¿ù
    12,350¿ø (5% ÇÒÀÎ) Æ÷ÀÎÆ®Àû¸³ 250¿ø
    Çѱ¹ÀΰúÀÇ Çù»ó¹ý Çѱ¹Àεé°ú ¸¸³ª¸é¼­ Çù»óÀ» ÇØ¾ß ÇÏ´Â ÀÏ¹Ý ¿Ü±¹Àεé°ú »ç¾÷°¡µé¿¡°Ô µµ¿òÀ» ÁÖ´Â ¹æ¹ýµé, ƯÈ÷ ÇؾßÇÒ ÀÏ°ú Çؼ­´Â ¾ÈµÉ ÀÏ, ÁÁÀº ºÐÀ§±â¿¡¼­ ¼º°øÀûÀ¸·Î ÀÏÇÏ´Â ¹æ¹ý¿¡ ´ëÇØ ¸»ÇÏ°í ÀÖ´Ù....
  • Negotiating Your Way Through Korea

    Richard Saccone | Hollym International Corporation | 0001³â 01¿ù
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    Çѱ¹ÀΰúÀÇ Çù»ó¹ý Çѱ¹Àεé°ú ¸¸³ª¸é¼­ Çù»óÀ» ÇØ¾ß ÇÏ´Â ÀÏ¹Ý ¿Ü±¹Àεé°ú »ç¾÷°¡µé¿¡°Ô µµ¿òÀ» ÁÖ´Â ¹æ¹ýµé, ƯÈ÷ ÇؾßÇÒ ÀÏ°ú Çؼ­´Â ¾ÈµÉ ÀÏ, ÁÁÀº ºÐÀ§±â¿¡¼­ ¼º°øÀûÀ¸·Î ÀÏÇÏ´Â ¹æ¹ý¿¡ ´ëÇØ ¸»ÇÏ°í ÀÖ´Ù....

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  • The Ultimate Question : Driving Good Profits and True Growth

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    Fred Reichheld | Harvard Business School Press | 2006³â 03¿ù
    44,910¿ø (18% ÇÒÀÎ) Æ÷ÀÎÆ®Àû¸³ 2,250¿ø
    »óÇ° ÆǸŰ¡ ½ÃÀÛµÇ¸é ¾Ë·Áµå¸³´Ï´Ù. ÆǸŽÃÀÛ ¾Ë¸² ¼­ºñ½º¶õ? ½ÅûÇϱâ
    One Question Can Determine Your Business’s Future. Do You Know the Answer? CEOs regularly announce ambitious growth targets, then fail to achieve them. The reason? Their growing addiction to bad profits. These corporate steroids boost short-term earnings but alienate customers. They undermine growth...

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  • Korean Business and Management

    Zusun Rhee, Eunmi Chang, et al. | Hollym International Corporation | 0001³â 01¿ù
    23,750¿ø (5% ÇÒÀÎ) Æ÷ÀÎÆ®Àû¸³ 480¿ø
    Çѱ¹ÀÇ ºñÁî´Ï½º¿Í °æ¿µ¹®È­ÀÇ º¯È­ °íÂû ÀÌ Ã¥Àº Çѱ¹ °æÁ¦ ¸®¼­Ä¡, Çѱ¹ °³¹ß ±â±¸, KDI, ¹Ì½Ã°£ ´ëÇÐ µî ¿©·¯ ´Üüµé°úÀÇ »êÇÐÇùµ¿ Â÷¿øÀÇ ¿¬±¸ °á°ú¸¦ Áý´ë¼ºÇÑ °ÍÀ¸·Î ÇÐÀÚµéÀ̳ª ½ÇÁ¦ ºñÁî´Ï½º Á¾»çÀڵ鿡°Ô °ËÁõµÈ ³»¿ëÀÌ´Ù. »õ·Î¿î µ¥ÀÌÅ͸¦ ±âÁ¸ À̷п¡ Àû¿ëÇÏ¿´À¸¸ç, ´Ù¾çÇÑ °æ¿µ ºÎºÐ¿¡ °üÇÑ ³»¿ëÀ» ¸ðµÎ Æ÷ÇÔÇÏ...

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  • On Air: The Visual Messages and Global Language of MTV

    MTV,R. Klanten,C. Jofre,B. Meyer(Editor) | Die Gestalten Verlag | 2005³â 09¿ù
    68,000¿ø (9% ÇÒÀÎ) Æ÷ÀÎÆ®Àû¸³ 3,400¿ø
    Since its inception MTV has played an eminent role in defining the visual culture of several generations on a global scale. By continually challenging young, not yet known artists, animators and filmmakers to create images for its worldwide network of stations, MTV also functions as a catalyst for t...

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  • The HR Value Proposition

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    The HR Value Proposition [ Hardcover ]
    Ulrich, David / Brockbank, Wayne | Harvard Business Review Press | 2005³â 06¿ù
    60,200¿ø (18% ÇÒÀÎ) Æ÷ÀÎÆ®Àû¸³ 3,010¿ø
    HR's leading thinkers provide a blueprint for the future. The international bestseller Human Resource Champions helped set the HR agenda for the 1990s and enabled HR professionals to become strategic partners in their organizations. But earning a seat at the executive table was only the beginning. T...
  • Built for Growth : Expanding Your Business Around the Corner or Across the Globe

    Arthur Rubinfeld, Collins Hemingway | Wharton Publishing | 2005³â 03¿ù
    25,000¿ø Æ÷ÀÎÆ®Àû¸³ 750¿ø

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  • Inside Every Woman: Using the 10 Strengths You Didn't Know You Had to Get the Career and Life You Want Now

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    Vickie L. Milazzo | John Wiley & Sons | 2006³â 02¿ù
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  • House of Lies: How Management Consultants Steal Your Watch Then Tell You the Time

    Martin Kihn | Warner Business Books Warner | 2005³â 05¿ù
    14,280¿ø (15% ÇÒÀÎ) Æ÷ÀÎÆ®Àû¸³ 720¿ø
    ÀúÀÚ°¡ ´º¿åÀÇ ÄÁ¼³Æà ȸ»ç¿¡ ÀÖÀ»¶§ ±×´Â ÄÁ¼³ÅÏÆ®´Â ±×Àú ȸ»ç¿¡°Ô Å« µ·À» ¾²¶ó°í¸¸ À̾߱â Çß´Ù. ½ÇÁ¦·Î »ó´ã¿øµéÀº ±ÍÁßÇÑ ±Ù¹«½Ã°£¿¡ »õ·Î¿î °í°´À» ã¾Æ ¾î½½·· °Å¸± »ÓÀÌ´Ù. ÀÏ´Ü ¸¸¸¸ÇÑ °í°´À» Àâ±â¸¸ Çϸé Àß ¾ËÁöµµ ¸øÇÏ´Â ºÐ¾ß¿¡ ´ëÇؼ­ ÃÖ°íÀÇ ±ÇÀ§ÀÚÀÎ³É °í°´À» »ó´ë·Î ¶°µé¾î ´í´Ù. ¡ºHouse of Lies¡»¿¡¼­´Â...

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  • Customer Mania!

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    Customer Mania! It's Never Too Late To Build A Customer-focused Company [ Hardcover ]
    Blanchard, Kenneth H. / Ballard, Jim / Finch, Frederic E. | Free Press | 2004³â 11¿ù
    31,340¿ø (18% ÇÒÀÎ) Æ÷ÀÎÆ®Àû¸³ 1,570¿ø
    Áö¼ÓÀûÀÎ °æÀï ¿ìÀ§¸¦ È®º¸ÇÒ ¼ö ÀÖ´Â °í°´¸¸Á· °æ¿µÀ» À§ÇÑ, °í°´ Áß½ÉÀÇ Á¶Á÷À» ±¸ÃàÇÏ´Â ¹æ¹ý°ú ¼­ºñ½º ¸®´õ½Ê¿¡ °üÇÑ ÁöħÀ» Á¦½ÃÇÑ´Ù. Áö±Ý±îÁö ¼­ºñ½º´Â Á¦Ç°À» ÆǸÅÇÑ ÈÄ °í°´À» ¸¸Á·½ÃÅ°±â À§ÇÑ ÀÏÁ¾ÀÇ ´ëÀΰü°è·Î Çؼ®µÇ¾ú´Ù. ¶ÇÇÑ °í°´ÀÌ Á¦Ç°¿¡ ¸¸Á·ÇÏÁö ¸øÇÏ°í ¹ÝÇ°À̳ª ¼ö¸®¸¦ ¿ä±¸ÇÒ ¶§ ´ëÀÀÇÏ´Â »çÈÄÀû Á¶Ä¡...
  • The World According to Martha

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    Jr Bill Adler | McGraw-Hill Companies | 2005³â 09¿ù
    23,090¿ø (18% ÇÒÀÎ) Æ÷ÀÎÆ®Àû¸³ 1,160¿ø
    ¸¹Àº À̵éÀÌ º¸´Ù ¾Æ¸§´ä°í Æí¾ÈÇÑ »îÀ» °¡²Ü ¼ö ÀÖµµ·Ï ´Ù¾çÇÑ ¸Åü¸¦ ÅëÇØ ±íÀÌ ÀÖ´Â Á¤º¸¸¦ Á¦°øÇÏ´Â ¸®ºù Àü¹®ÀÛ°¡, Martha Stewart°¡ ÀüÇÏ´Â »îÀÇ ÁöÇý. Domestic Diva. Media Mogul. Convenient Scapegoat.The life of Martha Stewart-;in her own words. She is back and in high demand. She will have her own, 24...
  • No Such Thing as Over-Exposure

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    No Such Thing as Over-Exposure Inside the Life and Celebrity of Donald Trump [ Hardcover ]
    Robert Slater | Financial Times/Prentice Hall | 2005³â 03¿ù
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    »óÇ° ÆǸŰ¡ ½ÃÀÛµÇ¸é ¾Ë·Áµå¸³´Ï´Ù. ÆǸŽÃÀÛ ¾Ë¸² ¼­ºñ½º¶õ? ½ÅûÇϱâ
    ºÎµ¿»ê ¾÷°èÀÇ È²Á¦ÀÌÀÚ, º£½ºÆ®¼¿·¯ÀÇ ÀÛ°¡À̸ç NBCÃÖ°íÀÇ ¸®¾ó¸®Æ¼ ÇÁ·Î±×·¥ÀÇ ÁÖÀΰøÀÎ ½ºÅ¸ ±â¾÷°¡ µµ³Îµå Æ®·³ÇÁÀÇ À̾߱⸦ ´Ù·é Ã¥ÀÌ´Ù. ³¡¾ø´Â ÀÏ¿¡ ´ëÇÑ ¿­Á¤°ú »ç¼ÒÇÑ ÀϱîÁö Á÷Á¢ ì±â´Â ¾÷¹« ½ºÅ¸ÀÏ, °ú°¨ÇÑ ÃßÁø¼ºÀº ±×ÀÇ ¼º°øÀÇ ¼ûÀº ºñ°áÀÌ´Ù. ¶Ç ±×´Â ƯÀ¯ÀÇ ½ºÅ¸¼º°ú È«º¸´É·ÂÀ» Áö´Ï°í ÀÖ¾î ½º½º·Î¸¦ ºê...

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  • Dealing with Darwin: How Great Companies Innovate at Every Phase of Their Evolution

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    Á¦ÇÁ¸® ¹«¾î Àú | Portfolio | 2006³â 01¿ù
    38,080¿ø (15% ÇÒÀÎ) Æ÷ÀÎÆ®Àû¸³ 1,910¿ø
    Bestselling author Geoffrey Moore shows companies how to rise to the challenge of natural selection-and master their own evolution Geoffrey Moore is one of the most respected and bestselling names in business books. In his widely quoted Crossing the Chasm, he identified and addressed the greatest ch...
  • The Future of Human Resource Management: 64 Thought Leaders Explore the Critical HR Issues of Today and Tomorrow

    The Future of Human Resource Management: 64 Thought Leaders Explore the Critical HR Issues of Today and Tomorrow 64 Thought Leaders Explore the Critical HR Issues of Today and Tomorrow [ Hardcover ]
    Losey, Mike / Meisinger, Sue / Ulrich, Dave | Wiley | 2005³â 04¿ù
    32,000¿ø Æ÷ÀÎÆ®Àû¸³ 640¿ø
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    Professional human resources management is an increasingly vital area in any organization, given its responsibility for building talent and creating other organizational capabilities that create competitive advantage through hiring, training, and rewarding people, and designing and managing organiza...

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  • Bag the Elephant

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    Bag the Elephant How to Win and Keep Big Customers [ Hardcover ]
    Steve Kaplan | Bard Press | 2005³â 09¿ù
    27,190¿ø (18% ÇÒÀÎ) Æ÷ÀÎÆ®Àû¸³ 1,360¿ø
    ¾î¶² ±â¾÷À̵ç Áö¼ÓÀûÀÎ ¼ºÀåÀ» À§Çؼ­´Â Çϳª Á¤µµÀÇ ´ëÇü°í°´°ú ºñÁî´Ï½º ÆÄÆ®³Ê¸¦ È®º¸ÇÏ°í ÀÖ¾î¾ß ÇÑ´Ù. ±×·¯³ª ´ë±â¾÷À̳ª Å« °í°´°ú °Å·¡¸¦ Æ®´Â ÀÏÀÌ ±×·¸°Ô °£´ÜÇÑ ÀÏÀº ¾Æ´Ï´Ù. Ã¥¿¡¼­´Â °³ÀÎÀÌ, ±×¸®°í ±â¾÷ÀÌ ¼º°øÇÏ´Â µ¥ ÇʼöÀûÀÎ Å©°í Áß¿äÇÑ ÆÄÆ®³Ê¸¦ È®º¸ÇÏ´Â ¹æ¹ýÀ» »ó´ë °í°´, Áï ÄÚ³¢¸®ÀÇ ÀÔÀå¿¡¼­ Á¦½Ã...
  • Jim Cramer's Real Money

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    Jim Cramer's Real Money Sane Investing in an Insane World [ Hardcover ]
    James J. Cramer | Simon & Schuster | 2005³â 03¿ù
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    »óÇ° ÆǸŰ¡ ½ÃÀÛµÇ¸é ¾Ë·Áµå¸³´Ï´Ù. ÆǸŽÃÀÛ ¾Ë¸² ¼­ºñ½º¶õ? ½ÅûÇϱâ
    How do we find hot stocks without getting burned? How do we fatten our portfolios and stay financially healthy? Former hedge-fund manager and longtime Wall Street commentator Jim Cramer explains how to invest wisely in chaotic times, and he does so in plain English in a style that is as much fun as ...

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  • The Ten Faces of Innovation: Ideo's Strategies for Beating the Devil's Advocate and Driving Creativity Throughout Your Organization

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    The Ten Faces of Innovation: Ideo's Strategies for Beating the Devil's Advocate and Driving Creativity Throughout Your Organization Ideo's Strategies For Beating The Devil's Advocate & Driving Creativity Throughout Your Organization [ Hardcover ]
    Kelley, Tom / Littman, Jonathan | Currency | 2005³â 10¿ù
    47,700¿ø (18% ÇÒÀÎ) Æ÷ÀÎÆ®Àû¸³ 2,390¿ø
    The author of the bestselling "The Art of Innovation reveals the strategies IDEO, the world-famous design firm, uses to foster innovative thinking throughout anorganization and overcome the naysayers who stifle creativity. The role of the devil's advocate is nearly universal in business today. It al...
  • The Product Manager's Handbook with CD-ROM

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    The Product Manager's Handbook with CD-ROM The Complete Product Management Resource [ Hardcover, 3rd Edition ]
    Linda Gorchels | McGraw-Hill | 2005³â 11¿ù
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    With techniques to achieve top performance in product management, this work takes the mystery out of this field by detailing how to integrate aspects from production and coordination to value maximization into a cohesive whole, while examining key international issues, new technologies, and the fina...

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  • The Effective Executive in Action

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    The Effective Executive in Action A Journal for Getting the Right Things Done [ Hardcover ]
    ÇÇÅÍ F. µå·¯Ä¿ Àú | HarperCollins Publishers Inc | 2005³â 12¿ù
    41,540¿ø Æ÷ÀÎÆ®Àû¸³ 0¿ø
    This journal provides an interactive format where managers and executives can record their thoughts on Drucker's ideas from "The Effective Executive." The journal teaches leaders how to become more effective leaders based on the five pillars of his philosophy....
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