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Korean wave shopping mall, sell the
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and support English/Chinese Language service

English

作为出售正规 K-POP/K-Drama 相关(CD,图书,DVD) 韩流商品的网站, 支持 中文/英文 等海外结账方式

中文

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  • Contemporary Case Studies on Fashion Production, Marketing and Operations

    수입
    Contemporary Case Studies on Fashion Production, Marketing and Operations [ Perfect,eng, POD 주문제작도서 ]
    Pui-Sze Chow | Springer Nature B.V. | 2017년 12월
    66,480원 (5% 할인) 포인트적립 2,000원
    This book adopts a case study based research approach to examine the contemporary issues in the fashion industry. It documents real-world practices in fashion business from production, marketing to operations. Founded on an extensive review of literature, these case studies discuss the challenges th...
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  • Strategic Marketing Issues in Emerging Markets

    수입
    Strategic Marketing Issues in Emerging Markets [ Perfect,eng, POD 주문제작도서 ]
    Atanu Adhikari | Springer Nature B.V. | 2018년 08월
    66,480원 (5% 할인) 포인트적립 2,000원
    This book presents a collection of articles addressing a range of marketing strategies unique to emerging economies. It describes the component of strategic and tactical marketing, including the marketing mix, segments and targeting, product and market orientation, employing the Internet and social ...
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  • Dynamic Models of Advertising Competition

    수입
    Dynamic Models of Advertising Competition Open- and Closed-Loop Extensions [ Perfect,eng, POD 주문제작도서 ]
    Gary M. Erickson | Springer Nature B.V. | 2014년 03월
    66,480원 (5% 할인) 포인트적립 2,000원
    For years, I have been impressed by how dynamic markets are. Marketing strategies are rarely successful without adjustments over time, and marketing managers need constantly to monitor, and anticipate when possible, important changes in the marketing environment, so that they can adapt their marketi...
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  • L'influenza dei membri della famiglia sulle decisioni di acquisto di prodotti per la casa

    수입
    L'influenza dei membri della famiglia sulle decisioni di acquisto di prodotti per la casa [ Perfect,ita, POD 주문제작도서 ]
    Sanjit Kumar Dash | KS OmniScriptum Publishing | 2024년 04월
    98,080원 (5% 할인) 포인트적립 2,950원
    I mercati di consumo e il comportamento di acquisto dei consumatori devono essere compresi per formulare validi piani di marketing. La famiglia ha una grande influenza sul comportamento di consumo dei suoi membri. E anche il primo mercato di riferimento per la maggior parte dei prodotti e dei serviz...
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  • Kundennutzen. Fuhrung. USP

    수입
    Kundennutzen. Fuhrung. USP Das Trio fur Akquise und Unternehmenserfolg [ Perfect,ger, POD 주문제작도서 ]
    Manfred Sieg | Books on Demand | 2024년 04월
    54,690원 (5% 할인) 포인트적립 1,650원
    Alle bisherigen Krisen bestatigen, dass auf Dauer nur Unternehmen uberleben, die einen gesunden Markt bedienen, leistungsfahig sind und echten Mehrwert bieten. Kundennutzen zu liefern ist zwar die einzige Existenzberechtigung fur Unternehmen, reicht aber allein fur den nachhaltigen Erfolg nicht aus.
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  • International Marketing Management

    수입
    International Marketing Management [ Perfect,eng, POD 주문제작도서 ]
    Ralph Berndt | Springer Nature B.V. | 2023년 05월
    66,480원 (5% 할인) 포인트적립 2,000원
    For every company that is active internationally, a systematically operated cross-national marketing management is indispensable in order to secure its own existence in the long term. The rapid changes on many markets and in many countries also mean that professional information gathering and proces...
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  • Effectiveness of Influencer Marketing

    수입
    Effectiveness of Influencer Marketing [ Perfect,eng, POD 주문제작도서 ]
    Jane Johne | Springer Nature B.V. | 2023년 06월
    66,480원 (5% 할인) 포인트적립 2,000원
    Influencers are defined as independent opinion leaders on social media networks who influence the attitudes of their followers through blogs, tweets and the use of other social media. As a result, influencer marketing has become an integral part of brands' marketing strategies. This book has the ove...
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  • FANOMICS®

    수입
    FANOMICS® Turn Customers into Fans and Profit from it [ Perfect,eng, POD 주문제작도서 ]
    Roman Becker | Springer Nature B.V. | 2023년 06월
    66,480원 (5% 할인) 포인트적립 2,000원
    Every company wants to turn its customers into true and lifelong fans. In?this book, Roman Becker and Gregor Daschmann, the discoverers of the?Fan Principle and FANOMICS, demonstrate how this can be actually?accomplished. They transfer the mechanisms of fan relationships from?sports, music, and art ...
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  • The Sales Sat Nav for Media Consultants

    수입
    The Sales Sat Nav for Media Consultants The Roadmap to More Revenue in the Sale of Advertising Materials [ Perfect,eng, POD 주문제작도서 ]
    Ricky McKenna | Springer Nature B.V. | 2023년 05월
    66,480원 (5% 할인) 포인트적립 2,000원
    This book shows media salespeople the optimal sales process using a structured step-by-step guide: Using a sales navigator, it accompanies sellers from the media business through different roads and guides them from the start - the search for suitable customer potential - to the goal: closing the sa...
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  • Conference Proceedings Trends in Business Communication 2022

    수입
    Conference Proceedings Trends in Business Communication 2022 [ Perfect,eng, POD 주문제작도서 ]
    Peter Schneckenleitner | Springer Nature B.V. | 2023년 05월
    66,480원 (5% 할인) 포인트적립 2,000원
    The academic conference Trends in Business Communication (TIBCOM) addresses current and upcoming trends in the communication sector. International scientists present their new findings in the fields of marketing and communication after a peer-review process. The presented content will be mapped and ...
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  • Technology-Oriented Customer Touchpoints in Context of Services in Retailing

    수입
    Technology-Oriented Customer Touchpoints in Context of Services in Retailing A Differentiated Analysis on Social Presence and Privacy Calculus [ Perfect,eng, POD 주문제작도서 ]
    Tobias Roding | Springer Nature B.V. | 2023년 01월
    66,480원 (5% 할인) 포인트적립 2,000원
    In this book, Tobias Roding addresses the topic of technology use along different touchpoints in context of different services in retailing, both in offline and online retail, with a total of eight essays. In particular, the interaction of technology use and the frontline employee is also considered...
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  • Advertising Impact and Controlling in Content Marketing

    수입
    Advertising Impact and Controlling in Content Marketing Recognize Impact Mechanisms, Optimize Controlling and Adapt Strategy [ Perfect,eng, POD 주문제작도서 ]
    Thomas Horner | Springer Nature B.V. | 2023년 02월
    66,480원 (5% 할인) 포인트적립 2,000원
    Content marketing is now a firmly established discipline in online marketing. But how exactly does content marketing work? What are the consequences for strategic content planning and what does valid content marketing controlling look like??This book goes beyond the usual tips on how to implement co...
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  • Advances in Advertising Research (Vol. XII)

    수입
    Advances in Advertising Research (Vol. XII) Communicating, Designing and Consuming Authenticity and Narrative [ Perfect,eng, POD 주문제작도서 ]
    Alexandra Vignolles | Springer Nature B.V. | 2023년 04월
    66,480원 (5% 할인) 포인트적립 2,000원
    This volume is a compilation of research presented at the 19th International Conference in Advertising (ICORIA), held in Bordeaux (France) in June 2021. Renowned scholars from around the globe share their knowledge and contribute to state-of-the-art research on advertising research. This volume is i...
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  • Sales Enablement

    수입
    Sales Enablement Tools and Techniques for Modern Sales Organization [ Perfect,eng, POD 주문제작도서 ]
    Dietmar Kilian | Springer Nature B.V. | 2023년 04월
    66,480원 (5% 할인) 포인트적립 2,000원
    This book helps in building an optimally designed and customer-oriented sales organization. It places a special emphasis on purchasing decisions and leads to producing a decisive competitive advantage.??The focus is on the sales enablement process as a holistic framework concept. It forms the infras...
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  • Identity-Based Brand Management

    수입
    Identity-Based Brand Management Fundamentals-Strategy-Implementation-Controlling [ Perfect,eng, POD 주문제작도서 ]
    Christoph Burmann | Springer Nature B.V. | 2023년 03월
    66,480원 (5% 할인) 포인트적립 2,000원
    This textbook provides a comprehensive overview of identity-based brand management based on current research. The authors focus on the design of the brand identity, which covers the internal perspective of brand management, and the resulting external brand image perceived by consumers and other audi...
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  • Sales and Business Models in the Logistics Industry

    수입
    Sales and Business Models in the Logistics Industry Ensuring Growth with Innovative Strategies [ Perfect,eng, POD 주문제작도서 ]
    Alexander Nowroth | Springer Nature B.V. | 2022년 12월
    66,480원 (5% 할인) 포인트적립 2,000원
    This book shows how logistics service providers can develop viable strategies for sustainable growth and thus position themselves for the future. The logistics industry is changing rapidly, and in this one of the most fiercely competitive industries, predominantly stationary distribution organizatio...
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  • Essays on congruence theory in marketing

    수입
    Essays on congruence theory in marketing Special focus on digital products and webstores [ Perfect,eng, POD 주문제작도서 ]
    Rober Rollin | Springer Nature B.V. | 2022년 10월
    66,480원 (5% 할인) 포인트적립 2,000원
    Digital products are intangible goods, mainly presented visually and acoustically to consumers in the form of videos, images, texts, and music that can be bought, downloaded, or streamed via various web stores. Their consumption primarily fulfills hedonic needs. Before purchasing, a consumer's inter...
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  • The Modern Customer - the PHANTOM

    수입
    The Modern Customer - the PHANTOM Customers on the Run: How Sales must Respond to Radically New Buying Behavior [ Perfect,eng, POD 주문제작도서 ]
    Livia Rainsberger | Springer Nature B.V. | 2023년 02월
    66,480원 (5% 할인) 포인트적립 2,000원
    This book shows how companies can - and must - adapt their sales strategies and processes to changing customer expectations in times of digital transformation and markets volatility. How can sales address, win and retain the modern customer, an intangible PHANTOM in the digital space?The digital wor...
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  • Sports Marketing

    수입
    Sports Marketing Fundamentals - Strategies - Instruments [ Perfect,eng, POD 주문제작도서 ]
    Manfred Bruhn | Springer Nature B.V. | 2022년 09월
    66,480원 (5% 할인) 포인트적립 2,000원
    This book provides the basic knowledge ("basics") for professional sports marketing and gives suggestions for management practice. In the course of social and economic development, sports marketing has grown from rudimentary beginnings into a highly professional and complex discipline that not only ...
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  • Sales Meets Brain Research

    수입
    Sales Meets Brain Research Just let your customer buy [ Perfect,eng, POD 주문제작도서 ]
    Paul Weber | Springer Nature B.V. | 2023년 03월
    66,480원 (5% 할인) 포인트적립 2,000원
    This book describes a sales pitch strategy based on the latest scientific findings in brain research that provides salespeople with a blueprint for systematic, non-manipulative, structured customer conversations.
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