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  • Benchmarks in Hospitality and Tourism

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    Pyo, Sungsoo | Routledge | 2003³â 03¿ù
    356,400¿ø (10% ÇÒÀÎ) Æ÷ÀÎÆ®Àû¸³ 17,820¿ø
    This pioneering book will familiarize you with benchmarking techniques that can be used to gauge and improve the performance of hospitality and tourism businesses anywhere! With compelling case studies drawn from hotel management, environmental systems, and destination practices, it examines importa...
  • Convention Tourism

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    Convention Tourism International Research and Industry Perspectives [ Hardcover ]
    Weber, Karin | Routledge | 2002³â 08¿ù
    356,400¿ø (10% ÇÒÀÎ) Æ÷ÀÎÆ®Àû¸³ 17,820¿ø
    A fine exclusive edition of one of literature's most beloved stories. Featuring a laser-cut jacket on a textured book with foil stamping, all titles in this series will be first editions. No more than 10,000 copies will be printed, and each will be individually numbered from 1 to 10,000.
  • Sport in Latin American Society

    Sport in Latin American Society Past and Present [ Hardcover ]
    Mangan, J A (University of Strathclyde, UK)(EDT) | Routledge | 2001³â 12¿ù
    356,400¿ø (10% ÇÒÀÎ) Æ÷ÀÎÆ®Àû¸³ 17,820¿ø
    This work deals with the infancy, adolescence and maturity of sport in Latin American society. It explores ways in which sport illuminates cultural migration and emigration and indigenous assimilation and adaptation.
  • Making Men: Rugby and Masculine Identity

    Nauright, John (University of North Texas, USA)(EDT) | Routledge | 1996³â 04¿ù
    356,400¿ø (10% ÇÒÀÎ) Æ÷ÀÎÆ®Àû¸³ 17,820¿ø
    This collection of essays charts the development of rugby football from its origins in the English public schools and ancient universities to its acceptance in the farthest reaches of the empire.
  • Media Strategies for Marketing Places in Crisis

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    Ketter, Eran | Routledge | 2017³â 12¿ù
    356,400¿ø (10% ÇÒÀÎ) Æ÷ÀÎÆ®Àû¸³ 17,820¿ø
    Growing competition between countries and cities over attracting infrastructure, investment, tourists, capital and national and international status mean that, a negative image is more harmful than ever. This book discusses the various dimensions of an image crisis and different strategies to overco...
  • Managing Volunteers in Tourism

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    Smith, Karen | Routledge | 2017³â 10¿ù
    356,400¿ø (10% ÇÒÀÎ) Æ÷ÀÎÆ®Àû¸³ 17,820¿ø
    Volunteers are an essential part of tourism, whether they are volunteering in their local museum, at a sporting mega-event, as an airport ambassador, or travelling the globe as a volunteer tourist. This title reviews the research to highlight the key management issues and relate them to the tourism ...
  • Rehabilitation

    Rehabilitation A Post-critical Approach [ Hardcover ]
    Gibson, Barbara | CRC Press | 2017³â 10¿ù
    356,400¿ø (10% ÇÒÀÎ) Æ÷ÀÎÆ®Àû¸³ 17,820¿ø
    Rehabilitation is dedicated to helping people not only survive, but also thrive. Despite this complex goal, the organizing principles of rehabilitation still rely on biomedicine to construct disability as a problem of impaired bodies.
  • Essentials of Functional MRI

    Stroman, Patrick W. | CRC Press | 2017³â 11¿ù
    356,400¿ø (10% ÇÒÀÎ) Æ÷ÀÎÆ®Àû¸³ 17,820¿ø
    This technical dictionary defines the 2,500 most-used words in the embedded systems field, with over 4,500 entries and cross-references. Designed to serve both the technical and non-technical audience, this book defines advanced terms in two steps.
  • Games Without Frontiers

    Games Without Frontiers Football, Identity and Modernity [ Hardcover ]
    Williams, John / Giulianotti, Richard | Routledge | 2017³â 12¿ù
    356,400¿ø (10% ÇÒÀÎ) Æ÷ÀÎÆ®Àû¸³ 17,820¿ø
    This work examines the game of football, asking what makes it so popular, and examining the diversity of its players, supporters and institutions throughout the world. It also investigates how the game reinforces or overcomes social differences, and looks at subcultures like football hooliganism.
  • Sporting Females

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    Sporting Females Critical Issues in the History and Sociology of Women's Sport [ Hardcover ]
    Hargreaves, Jennifer | Routledge | 2017³â 08¿ù
    356,400¿ø (10% ÇÒÀÎ) Æ÷ÀÎÆ®Àû¸³ 17,820¿ø
    This historical and sociological study of sport places women at the centre of a subject generally dominated by men. It views sport as part of a battle for control of the physical body and an important area for feminist intervention.
  • Out-of-Home Immersive Entertainment Frontier

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    Out-of-Home Immersive Entertainment Frontier Expanding Interactive Boundaries in Leisure Facilities [ Hardcover ]
    Mascioni, Michael | Routledge | 2017³â 08¿ù
    356,400¿ø (10% ÇÒÀÎ) Æ÷ÀÎÆ®Àû¸³ 17,820¿ø
    Digital Out of Home Entertainment is transforming the customer experience in shops, cinemas, museums; almost any environment where consumers are congregating. This book provides a 'state of play' exploration of the successes.
  • Physiology of Sports

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    Physiology of Sports [ Hardcover ]
    Williams, C(EDT) | Routledge | 2018³â 04¿ù
    356,400¿ø (10% ÇÒÀÎ) Æ÷ÀÎÆ®Àû¸³ 17,820¿ø
    An examination of the major sports and the physiological demands of each presented by an international group of sports scientists. It will serve as a reference for sports physicians, physical educationalists, exercise physiologists, coaches and researchers.
  • Hospitality Sales and Promotion

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    Taylor, Derek | Routledge | 2017³â 07¿ù
    356,400¿ø (10% ÇÒÀÎ) Æ÷ÀÎÆ®Àû¸³ 17,820¿ø
    A guide for managers in the hospitality industry wanting to achieve maximum profits from their sales promotions. It discovers: market segments and groups; how you can reach them effectively; the secrets of successful public relations; and new and traditional technologies; from direct mail to using t...
  • Marketing and Football

    Marketing and Football [ Hardcover ]
    Desbordes, Michel | Routledge | 2017³â 08¿ù
    356,400¿ø (10% ÇÒÀÎ) Æ÷ÀÎÆ®Àû¸³ 17,820¿ø
    Examines the study of football marketing in Europe and the development of a marketing dedicated to football, with the question of the European example being used worldwide. This book discusses and moves towards a marketing dedicated to football. Every chapter includes an interview with a practitione...
  • Resort Destinations

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    Resort Destinations [ Hardcover ]
    Prideaux, Bruce | Routledge | 2017³â 07¿ù
    356,400¿ø (10% ÇÒÀÎ) Æ÷ÀÎÆ®Àû¸³ 17,820¿ø
    Discusses the threats to resort destinations and presents various evaluation methods and planning tools for analysis. This title looks at the impact and role of individuals as visionaries, investors, marketers and planners. It includes case studies from Australia's Gold Coast, Brighton UK, Las Vegas...
  • Athleticism in the Victorian and Edwardian Public School

    Athleticism in the Victorian and Edwardian Public School The Emergence and Consolidation of an Educational Ideology [ Hardcover ]
    Mangan, J. A. | Routledge | 2017³â 06¿ù
    356,400¿ø (10% ÇÒÀÎ) Æ÷ÀÎÆ®Àû¸³ 17,820¿ø
    Games obsessed the Victorian and Edwardian public schools. The obsession has become known as athleticism. This is a study of the games ethos which dominate the lives of many Victorian and Edwardian public schoolboys.
  • Managing Tourism Crises

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    Managing Tourism Crises [ Hardcover ]
    Henderson, Joan C | Routledge | 2017³â 08¿ù
    356,400¿ø (10% ÇÒÀÎ) Æ÷ÀÎÆ®Àû¸³ 17,820¿ø
    Provides an effective synthesis of crisis management and tourism research with a theoretical foundation. This work examines the principles and practices of crisis management within the context of tourism as a multi-sector industry. It tackles the following areas: Political disturbance; Social unrest...
  • Global Partnership Against WMD

    ¼öÀÔ Whitehall Papers
    Global Partnership Against WMD Success and Shortcomings of G8 Threat Reduction since 9/11 [ Hardcover ]
    Chalmers, Hugh | Routledge | 2017³â 12¿ù
    356,400¿ø (10% ÇÒÀÎ) Æ÷ÀÎÆ®Àû¸³ 17,820¿ø
    Based on extensive primary research, this Whitehall Paper assesses the success and shortcomings to date of the Global Partnership, and suggests how the mechanism can be bolstered and taken forward.
  • Public House and Beverage Management: Key Principles and Issues

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    Flynn, Michael | Routledge | 2017³â 07¿ù
    356,400¿ø (10% ÇÒÀÎ) Æ÷ÀÎÆ®Àû¸³ 17,820¿ø
    Provides students with a practical guide to the management aspects of the licensed trade industry. This work introduces students to: key players; variations in service offer; types of management arrangement; customers and segments; labour markets and employees; key elements in the business units; an...
  • Profit Planning

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    Profit Planning [ Hardcover ]
    Harris, Peter | Routledge | 2017³â 07¿ù
    356,400¿ø (10% ÇÒÀÎ) Æ÷ÀÎÆ®Àû¸³ 17,820¿ø
    Suitable for hotel, restaurant and licensed house managers, this book focuses on profit planning, the major area of finance which the general manager needs to get to grips with. It focuses on the practical aspects of day-to-day profit planning, helping the reader to understand the approach with mini...
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