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  • Group

    Group [ POD ÁÖ¹®Á¦ÀÛµµ¼­ ]
    Neri, Claudio / Trollope, Christine | Jessica Kingsley Publishers, Ltd | 1998³â 01¿ù
    76,860¿ø (5% ÇÒÀÎ) Æ÷ÀÎÆ®Àû¸³ 2,310¿ø
    Blending his own ideas with well-known work into a clear yet rigorous text, Claudio Neri explores the world of the group, particularly the question of what forms of pre-, non-or extra-verbal communication take place within them. He introduces two ...
  • French Press in the Age of Enlightenment

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    French Press in the Age of Enlightenment [ , POD ÁÖ¹®Á¦ÀÛµµ¼­ ]
    Censer, Jack | Routledge | 1994³â 01¿ù
    271,850¿ø (10% ÇÒÀÎ) Æ÷ÀÎÆ®Àû¸³ 13,600¿ø
    This volume marshals a vast literature in order to provide a coherent interpretation of the role of the French press in the dissemination of social and political ideas during the pre-Revolution years.
  • Independent Television in Britain: Itv and Iba 1981-92: The Old Relationship Changes

    Independent Television in Britain: Itv and Iba 1981-92: The Old Relationship Changes ITV and IBA 1981-92: The Old Relationship Changes [ POD ÁÖ¹®Á¦ÀÛµµ¼­ ]
    Bonner, P. / Aston, L. | Palgrave MacMillan | 1999³â 01¿ù
    223,830¿ø (18% ÇÒÀÎ) Æ÷ÀÎÆ®Àû¸³ 11,200¿ø
    This volume covers the years in which ITV faced more challenges than at any time in its history and its regulator, the IBA, was subject to political pressures that brought about its abolition and rebirth as the Independent Television Commission.
  • Power/knowledge/pedagogy

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    Power/knowledge/pedagogy The Meaning Of Democratic Education In Unsettling Times [ , POD ÁÖ¹®Á¦ÀÛµµ¼­ ]
    Carlson, Dennis / Apple, Michael | Routledge | 1999³â 01¿ù
    106,700¿ø (10% ÇÒÀÎ) Æ÷ÀÎÆ®Àû¸³ 5,340¿ø
    "The essays in this volume explore the educational implications of unsettling shifts in politics, economics, popular culture, and social theory associated with postmodernism.
  • Marketing Apocalypse

    Marketing Apocalypse Eschatology, Escapology and the Illusion of the End [ POD ÁÖ¹®Á¦ÀÛµµ¼­ ]
    Carson, David(EDT) | Routledge | 1996³â 01¿ù
    108,720¿ø (10% ÇÒÀÎ) Æ÷ÀÎÆ®Àû¸³ 5,440¿ø
    Is marketing coming to an end? The authors explore the present state of marketing scholarship and put forward a variety of visions of marketing in the twenty first century.
  • Relationship Marketing in Professional Services

    Relationship Marketing in Professional Services A Study of Agency-Client Dynamics in the Advertising Sector [ POD ÁÖ¹®Á¦ÀÛµµ¼­ ]
    Halinen, Aino | Routledge | 1996³â 01¿ù
    372,530¿ø (10% ÇÒÀÎ) Æ÷ÀÎÆ®Àû¸³ 18,630¿ø
    This is a fascinating analysis of the challenging marketing concept of the decade - relationship marketing. In a five-year 'fly on the wall' case study Aino Halinen explored the relationship between a Helsinki advertising agency and its internatio...
  • European Film Production Guide

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    European Film Production Guide Finance - Tax - Legislation France - Germany - Italy - Spain - UK [ POD ÁÖ¹®Á¦ÀÛµµ¼­ ]
    Andersen, Arthur | Routledge | 1996³â 01¿ù
    231,570¿ø (10% ÇÒÀÎ) Æ÷ÀÎÆ®Àû¸³ 11,580¿ø
    This guide sets out the major economic, financial and business considerations which independent producers need to bear in mind when making films in or with other countries within Europe. This guide follows the chronology of the production of a film.
  • Developing Feature Films in Europe

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    Developing Feature Films in Europe A Practical Guide [ POD ÁÖ¹®Á¦ÀÛµµ¼­ ]
    Finney, Angus | Routledge | 1996³â 01¿ù
    271,850¿ø (10% ÇÒÀÎ) Æ÷ÀÎÆ®Àû¸³ 13,600¿ø
    Provides details of funds which are available for film development, as well as information about training initiatives for writers and producers and a directory of contacts, addresses and application procedures for funding bodies throughout Europe.
  • The Invention of Journalism

    The Invention of Journalism [ , POD ÁÖ¹®Á¦ÀÛµµ¼­ ]
    Chalaby, J. | Palgrave MacMillan | 1998³â 01¿ù
    272,500¿ø (5% ÇÒÀÎ) Æ÷ÀÎÆ®Àû¸³ 8,180¿ø
    The profession of the journalist and the journalistic discourse are the products of the emergence, during the second half of the 19th century, of a specialized field of discursive production, the journalistic field.
  • Growth, Trade and Endogenous Technology: A Study of OECD Manufacturing

    Growth, Trade and Endogenous Technology: A Study of OECD Manufacturing A Study of OECD Manufacturing [ POD ÁÖ¹®Á¦ÀÛµµ¼­ ]
    Ochoa, O. | Palgrave MacMillan | 1996³â 01¿ù
    223,830¿ø (18% ÇÒÀÎ) Æ÷ÀÎÆ®Àû¸³ 11,200¿ø
    What part does technological knowledge accumulation play in modern economic growth? A parallel examination of long-run trade patterns and government policy issues completes a broader account of how knowledge-based growth in industrial output is at the heart of modern economic prosperity.
  • Independent Television in Britain: Volume 4: Companies and Programmes, 1968-80

    Independent Television in Britain: Volume 4: Companies and Programmes, 1968-80 Volume 4: Companies and Programmes, 1968-80 [ , POD ÁÖ¹®Á¦ÀÛµµ¼­ ]
    Potter, Jeremy | Palgrave MacMillan | 1999³â 01¿ù
    272,500¿ø (5% ÇÒÀÎ) Æ÷ÀÎÆ®Àû¸³ 8,180¿ø
    The ITV network was designed as a federation of companies, different in size and character, jointly and severally constructing programme schedules in which strands of entertainment were interwoven with news bulletins, drama with sport, feature films with documentaries, church services with broadcast...
  • Independent Television in Britain: Origin and Foundation 1946-62

    Independent Television in Britain: Origin and Foundation 1946-62 Origin and Foundation 1946-62 [ POD ÁÖ¹®Á¦ÀÛµµ¼­ ]
    Sendall, Bernard | Palgrave MacMillan | 1999³â 01¿ù
    223,830¿ø (18% ÇÒÀÎ) Æ÷ÀÎÆ®Àû¸³ 11,200¿ø
    After thirty years of broadcasting in Britain under a public monopoly, the Television Act of 1954 introduced a controversial new force called Independent Television (ITV) which was a plural structure combining private enterprise and public control.
  • The Microcomputer Industry in Brazil: The Case of a Protected High-Technology Industry

    The Microcomputer Industry in Brazil: The Case of a Protected High-Technology Industry The Case of a Protected High-Technology Industry [ POD ÁÖ¹®Á¦ÀÛµµ¼­ ]
    Luzio, Eduardo | Bloomsbury Publishing PLC | 1996³â 01¿ù
    106,410¿ø (18% ÇÒÀÎ) Æ÷ÀÎÆ®Àû¸³ 5,330¿ø
    In 1977 Brazil initiated the market reserve policy to protect and reserve its domestic market for its own computer manufacturing companies. This work investigates to what extent the policy, so carefully fashioned, fell short of its target and left Brazil with expensive and poorly made products.
  • Television Fundamentals

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    Television Fundamentals [ Paperback, POD ÁÖ¹®Á¦ÀÛµµ¼­ ]
    Watkinson, John | Routledge | 1996³â 05¿ù
    152,200¿ø (5% ÇÒÀÎ) Æ÷ÀÎÆ®Àû¸³ 4,570¿ø
    The word 'television' today means moving pictures in colour, with sound, brought to the viewer by terrestrial or satellite broadcast, cable or recording medium. The techniques and processes necessary to create, record, deliver and display televisi...
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